If you’re focusing on an audience in their teens, Snapchat is a channel you should consider to add to your marketing mix. Some say that you’ll find lots of millennials on there as well. So.. an interesting platform to check out. The only thing I can say before you dive in, be gentle and discover the platform first, before you snap anything out to the world & your fans. Really. It’s different then all the other channels you’re used to.
If you’re not familiar with Snapchat, allow me to give you a quick history and some basics you should know to get you started.
If you’re expecting hands-on 101 advice, this is _not_ the article for you. If you’re looking for a better understanding what Snapchat is, what you can do with it and some examples, than this is a article for you! Read more ➟